Modern ideas, ancient execution

by Steve Gerencser

While doing some research tonight and digging deep in to the SERPs I stumbled across this site. InternetRadioMarketing.Com.

IRM’s website is pure graphic. Not one single word of text on the page anywhere to be found. It boggles the mind that there are still websites. It doesn’t get any better on page two. More images with no text, no alt text, no title text, not even images with decent names.

Then we have the “Market Research” showing just how much internet radio has grown over the last three years. Unfortunately the years tracked are 2000 to 2003, not exactly current information. Maybe the site hasn’t been touched since it was registered and created in 2003. Maybe Ruben is spending most of his time on BoomerRadio. I don’t know, but putting up a site like IRM is worse than doing nothing at all.

Some things to remember when building a website.

  1. Don’t build a website if you don’t intend to maintain it. (I think I might have a few of those)
  2. Don’t build a website using nothing but images. (Pretty sure I don’t have any of those)
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