Archive for the ‘Old School Business’ Category

Attack of the 50 Foot Corporate Anthem!

Sunday, December 14th, 2008

They're baaaaaaaaaack. In this month's edition of The Attack of the 50 Ft. Corporate Anthem we get a look at Honeywell, an even more countryfied version of the DRUPA theme song, and some very strange off off off Broadway musical rendition about Glaucoma. You can blame my wife for this batch ...

More Corporate Anthems

Thursday, May 1st, 2008

I love them, God help me I do love them so. I've come across a few more Corporate Anthems that I just had to add to my collection. The latest additions include the theme song for the Drupa International Printing and Paper Fair another great tune for the fine folks at ...

Feed the pig - Really?

Monday, April 7th, 2008

I'm sure that you have all seen this public service announcement on TV, Maybe I'm wired wrong, but every time I see that PSA the only thing running through my head is, how is that poor salesman supposed to feed his kids? As a bit of marketing it does seem to ...

Jingles and Anthems - the end of a marketing mainstay?

Sunday, March 30th, 2008

Corporate Anthems are a guilty little pleasure of mine. Some of them are a tribute to an age of business and marketing that has long since passed, while others are simply a tribute to the egos of the people behind them. In either case there is something about them makes me ...